Ready for the next chapter: Our 2026/27 home shirt
Since Augusta Vindelicum
First Team
15.07.2026, 18:00
FC Augsburg have unveiled their new home shirt for the 2026/27 season. The jersey embodies everything football is about: passion, courage and intensity. Its bold marble-effect design also pays tribute to Augsburg’s Roman roots while giving them a distinctly modern twist.
“Our new home shirt marks the beginning of another exciting chapter,” said FCA managing director Michael Ströll. “Having celebrated Augsburg’s history with our Roman-inspired shirts in recent years, we are now continuing that story with our home kit. The marble effect references the era of Augusta Vindelicum and brings our club colours together in a unique design.”
The new home shirt will be available from 10:00 CEST on Friday, 17th July from the FCA online shop, the club stores at the WWK ARENA and on Maximilianstraße, the new pop-up store in the City-Galerie and the VR Bank branch on Annastraße. It will make its debut on the pitch just one day later, when the first team play their opening pre-season friendly against a Swabian XI at the Rosenaustadion on Saturday, 18th July at 14:00 CEST.
Video: Heimtrikot 2026/27: Das Spiel geht weiter
The new home shirt’s design
The cream-coloured shirt is made from recycled polyester and breathable jacquard fabric. Its all-over marble pattern features dark red and dark green veining, drawing on the city’s historic past. The design is completed by dark red, dark green and gold detailing on the collar and sleeve cuffs. Gold piping provides another eye-catching touch, while the embossed side panels feature Roman-inspired Augsburg pine cone motifs that also appear on the shorts.
The FCA crest and the manufacturer and partner logos are all finished in dark red. “Augusta Vindelicum” appears on the back of the neck, while every shirt comes with “FC Augsburg” lettering already printed across the back. Shirts ordered with a player’s name or personalised printing will also feature Roman-inspired numbers with a contrasting matte and gloss finish.
The shirt is priced at €89.95 and is available in sizes S to 5XL, as well as in a women’s fit from XS to XL. The children’s shirt costs €69.95 and comes in sizes 116 to 164, while versions for toddlers in sizes 92 to 110 and babies in sizes 62 to 80 are available for €49.95 and €44.95 respectively. A long-sleeved version is also available in sizes XS to 3XL for €99.95.
Gallery: 20260715_Heimtrikot_2627
Street football tournament and more highlights from the home shirt launch
The campaign shoot for the new home shirt took place on a street football court. To mark the launch, FCA will stage the AV Cup on the square outside the City-Galerie in Augsburg from 16:00 CEST on Friday, 17th July. Eight teams of six players will compete in a three-a-side street football tournament, with fans invited to come along, soak up the atmosphere and cheer on the teams.
Further information on the shirt campaign is available here. The new goalkeeper shirts and the 2026/27 pre-match collection will also go on sale on Friday, 17th July, alongside the launch of the new AV collection.
